The Story of Coca-Cola
From Tonic to Global Icon The iconic red and white Coca-Cola logo is more than just a brand; it's a symbol of global culture, refreshment, and, let's face it, controversy. For over 130 years, Coca-Cola has been woven into everyday life, offering a sweet, fizzy respite and sparking debates about its impact on health, society, and the environment. From Civil War Addiction to "Healthy Tonic": Coca-Cola's story begins in 1886 amidst the aftermath of the American Civil War. Pharmacist John Stith Pemberton, seeking relief from his morphine addiction, concocted a syrup containing coca leaves and kola nuts, both known for their stimulating properties. He marketed it as a "healthy tonic," capitalizing on the growing fascination with "miracle cures" at the time. Asa Griggs Candler and the Birth of a Business Empire: Atlanta businessman Asa Griggs Candler, who purchased the rights in 1889, recognized the formula's true potential. With stra